The Sound of Disruption

For the fourth year Coriant worked with 4D at Mobile World Congress 2018 to deliver a 2-show programme in Barcelona and San Diego to launch the new Coriant brand and strategy.
From the outset the brief was challenging and ambitious. The client wanted to disrupt the perception of the brand and engage with customers by presenting their solutions led proposition.

‘Scroll down to the video to see the endless engagement the stand created.'

Approach
We were tasked to deliver a stand design that was highly finished in quality materials coupled with innovative design features.
Dancing water fountains, a unique 10m x 3m interactive touchscreen demo, partner presentations, Persian tea and C-Level meeting room suites all created a truly memorable experience for staff, partners, customers and visitors; which certainly disrupted perception.

The Stand Delivered...

An outstanding
400 Stand visitors & 75 Stand meetings at MWC 2018.
100 Stand visitors and 50 Stand meetings at OFC 2018.

‘Thank you so very much, we are all delighted with the booth at MWC and especially with the excellent working partnership. It was a real pleasure and the outcome was extremely successful. We look forward to working with you again in the future.’